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Scott Crockett, Everest Business Funding’s CEO, Explains How to Effectively Test Communication Skills in an Interview



How to Effectively Test Communication Skills in an Interview

Communication is one of the most important skills for employees to have. No matter how talented or fit for the job they may be, it will be hard for them to be effective if they aren’t good communicators.

Unfortunately, it can be difficult to judge someone’s communications skills before they start a job. Even in a typical interview, this can be difficult, as one-on-one conversation isn’t always indicative of how someone will work in a team environment.

In this article, CEO of Everest Business Funding Scott Crockett discusses the need to conduct communication interviews and provides ideas for an observation table that can be used for recruitment analysis and improving hiring decisions.

Match Their Verbal Communication to Their Written

It’s very important that a candidate’s verbal communication matches their written communication. It’s a great indicator that they are truly a great communicator, rather than just someone who can write well when given the time.

To do this, interviewers should thoroughly read a candidate’s cover letter and then see how well the “voice” matches that of their verbal communication during the in-person interview. If they don’t match, then it should be a red flag.

Ask the Right Behavioral Questions

Much of communication revolves around a person’s behavior. How they act and the values they hold for themselves will come out in how they communicate with others.

To assess this, you should ask behavioral questions during the interview that focus on a person’s communications skills. An example would be asking them to describe a time they faced a challenge with another employee, customer or vendor. Or, you could ask them to describe how they communicated a challenging concept to someone.

Practice Role Playing

One of the best ways you can assess a candidate’s communications skills is by role playing. The interviewer should create hypothetical scenarios that are likely to happen at your company, and specifically for the role the candidate is interviewing for. Then, ask them questions about how they might handle a specific situation.

By having them describe how they would approach various situations, you’ll not only be seeing if they are knowledgeable about the job itself, you’ll also be seeing how well they communicate.

Pay Attention to More Than Words

Communication is more than just words, and interviewers should pay attention to some of these other cues. What non-verbal communication skills — such as hand gestures and body language — does the candidate use during the interview? Are they friendly? Do they approach you and others with respect? Do they have good listening skills? Are they confident, both in themselves and their responses?

These are all signs of how well they communicate.

Observation Table

All companies should focus on improving their hiring decisions, and they can do that by constantly analyzing their recruitment process.

Scott Crockett suggests having two people in every job interview. One should be the lead interviewer who will ask the questions and direct the interview. The other should be an observer. This other person should take notes on all communication-related things they observe.

This person should note non-verbal communication skills, voice, body language, and anything else related to communication. These notes can then be put into an observation table, with one for each candidate. After all interviews are conducted, your hiring team can compare these various tables to see which candidates have the best communication skills.

About Scott Crockett

Scott Crockett is the founder and CEO of Everest Business Funding. He is a seasoned professional with 20 years of experience in the finance industry. Mr. Crockett’s track record includes raising more than $250 million in capital and creating thousands of jobs. Scott has founded, built, and managed several finance companies in the consumer and commercial finance sectors.

I cover national business news and lifestyle for Metic Press. Previously, I've written for TIME, Newsweek, the New York Daily News and VICE News. I am also an editor at HuffPost, a small business news room for a young audience.

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Add Expressive Accessories to Your Wardrobe



Add Expressive Accessories to Your Wardrobe

The fashion world is always changing, and staying on top of the latest trend is difficult, to say the least. However, there’s one easy way to add a personal touch to any outfit, and it’s so unique that it’s highly unlikely to make you look dated a year from now: Personalized accessories.

What Are Personalized Accessories?

Personalized accessories are custom-made accessories such as hats, sunglasses, phone cases, and other little additions to your outfit that have your own expressive saying, image, or signature mark on them.

You can make it as simple, and somewhat conceited, as adding your name, or you can go as far as to make a hat with a snarky joke on it. It’s up to you, and your own creativity is the limit.

What Accessories can be Ordered with a Personal Touch?

There are several companies available for you to order personalized accessories from, and each one has its own set of base products for you to choose from. With that being said, there are some staples that most companies are likely to offer.

  • Hats: Hats are pretty common options, and they allow you to add an expressive flair to your outfit without you having to commit to them all the time. If you’re not in a situation where having a somewhat edgy joke on your head isn’t appropriate, you can just take it off.
  • Beanies: Like hats, beanies are offered by most personalized accessory companies, but they have a youthful, more modern, vibe to them. They can round off most outfits regardless of the season, and you can usually fit some fairly large designs or phrases on them.
  • Phone Cases: You’re probably attached to few things as much as you are your phone. In many ways, it’s an extension of yourself. That makes your phone case the perfect accessory to make a statement. From custom images plastered across the back to your favorite inspirational quote, a phone case can be personalized in several ways. Just make sure it’s appropriate for most situations. You’d hate to whip out your phone at work to have something unprofessional grabbing the gaze of all your coworkers.
  • Bags: Are you an urban explorer who relies on their backpack every day? Maybe you want your purse to be less reflective of a brand and more of a way to express yourself? Customized bags are great options to add to your wardrobe, and the personal touch makes them a bit more expressive than just having a pattern or brand name splatted on the front.
  • Water bottles: Sure, as long as your water bottle is functional, it’s doing its job fine. However, that’s YOUR water bottle. You take it everywhere, constantly rely on it, and it has a special place in your daily routine. Why not make it match your sense of style? A custom water bottle is a cost-effective way to spark conversation or maybe even inspire yourself during intense workouts.

Where to Get Expressive Accessories

Personalized accessories are offered by a lot of companies, but many of the companies out there cut corners to make cheap unreliable products.

If you want high-quality accessories that you can fully customize to express your unique style, check out Expressiffy. With tons of items to choose from, from clothing to phone cases, Expressiffy is your go-to source for personalized accessories!

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Is a Picture Really Worth a Thousand Words?



Is a Picture Really Worth a Thousand Words

“A picture is worth a thousand words” is a popular saying that has outlasted time and seasons. But have you ever stopped to think for a second why visual expression could lord over oral expression? Is there a reason for this adage? Does it make sense? Well, we looked beyond the words to unravel the science behind their meaning. Read on to learn more.

Pictures Convey Emotions

Humans are visually driven than anything else. There is an intimate connection between what we see and what we feel. A single image has the power to evoke different emotions within us. It could make us happy, euphoric, excited, nostalgic, wistful, sad, eager to name but a few. One look at an image can transport us to times and seasons past. It can make us laugh, cry or wish for forgotten moments.

An image can awaken long-forgotten emotions, no matter how long the experience occurred. This is why brands and marketers capitalize on images to peak our curiosity and motivate us to act. They are so powerful that they can warn us about the future as well.  Words on the other hand can barely elicit such overwhelming emotions. You could take a word with a pinch of salt, but an image will linger on your mind long after you viewed it. Ultimately, words don’t just “hit” as much as pictures do.

Headlines are Great But Pictures are Powerful

In brand marketing and advertising, compelling headlines are a must-use. But successful marketers will tell you how images produce more clicks and patronage than words. An intriguing headline can serve as bait to lure your target audience, but a single picture can convey the message better than a thousand words would. Most people don’t have time to read or skim through lines and lines of texts, some would even skip headline after headline or never read past the headline.

However, a striking picture wields the power of attraction. It can relay the message and inspire action in all but a few seconds (Something a thousand words can never do). In fact, merging words with pictures is a powerful advertising tool. This is why the vast majority of brands, websites, and e-commerce sites are dotted with attractive pictures. Plus, you would be more convinced to buy a product if you saw a beautiful picture of it, rather than by reading a thousand sweet words convincing you to buy.

Why is a Picture Worth a Thousand Words?

Science believes that images are unconsciously persuasive. They affect our perception of ourselves and our surroundings.  Pictures when captured and used the right way, not only influence our mood but also our ability to take certain actions — like buy a product or go for an event (depending on the prompt). You can say a thousand words with a single picture as well as evoke a thousand emotions. Additionally, words are fleeting but an image is eternal. Words can dissolve with the air but a picture is immemorial. And oh the joy of sharing and uploading pictures on sites like iPhoto is indescribable!

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4 Benefits of Using a Project Management System to Improve Business Operations



Benefits of Using a Project Management System to Improve Business Operations

Organization is at the heart of every organization, requiring a properly managed and convenient system to ensure that business operations remain smooth. There are many benefits that come with joining a project management system including, efficient communication, increase productivity, strengthens relationships between the team, and keeps the workplace neat and organized. Through all these advantages, you can surely find your company in the hands of good company with your staff capable of following the protocol. In this article, we will uncover these 4 key benefits and why a project management system will be perfect for your company.

How a Project Management System Can Increase Productivity

Enhanced Communication

Communication is incredibly important in our day to day lives, especially when it comes to a project management tools, connecting team members from different departments in the one space. Whether you are in marketing to the finance team, you can get in touch with any of the staff members to answer any questions or clear up any miscommunication you may have regarding a particular task. This all-round system will allow you to speak to your team in a variety of different formats including text, email, and video chat, depending on your personal preference. You’ll feel as if you are just in the office, with a clear and concise messaging system that is easy to use.

Increase in Work Productivity

Due to the convenience and efficiency of having an organized and encompassing software, you can vouch that the productivity in the workplace will continue to rise. As the system is convenient to use and has an easy filing area, this allows you to have the one place to do all your tasks for a project without having to click multiple tabs in your browser. This quickens up the work pace, ultimately improving work productivity for all your employees. In turn, this will help build success for you company, being able to reach KPI’s and targets in no time.

Builds Relationships in The Team

By being connected all on the system, this improves communication and therefore, improves the repour between staff members. Relationships are highly important as they motivate and build self-esteem in people, and this is especially necessary when it comes to the workplace. By making connections, this increases job satisfaction and a feeling that the employees are being recognized and respected. This leads to employees working diligently and respectfully to the company.

Organization for the organization

Neat and order is the best way for a company to function and thrive. With a project management system, you can categorize all your documents, messages, and other administrative files in the one place. No need for looking at dozens of spaces, only to take up your time and put a pause on work productivity. This software provides a convenient solution to make sure you are company is organized to a T. In this way, the business will operate smoothly and get you to success.

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